“Style is a frame of mind.”
Armed with that belief, her BFA from Emily Carr University and Textile Design and Fashion Merchandising Diplomas, Lexi Soukoreff started Daub + Design in 2010 as a way to explore colour, pattern, functionality and various surface design techniques. Lexi’s experience in the fashion industry and knowledge of traditional textile practices has helped shape Daub + Design’s style as it evolves to include design solutions that are respectful of the environment, and reflect the company’s signature aesthetic.
From the Vancouver-based textile design studio, fashions are created to be as one-of-a-kind as the brand’s clientele; one who’s as sophisticated as she is carefree, individual as she is feminine. The clothes and accessories with their seamless blend of laid-back and luxe are designed and hand-dyed because life should be full of colour, pattern, and effortless chic.
Daub + Design can be found at boutiques across British Columbia, online and at a variety of consumer shows in Alberta, BC, California, and Ontario.